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Drive pipeline across an assortment of channels, including inbound, performance, intent, events, brand, and more Strategically plan, test, implement and optimize online and non-digital marketing campaigns Develop a deep mastery of the funnel to understand what drives prospects to become customers Identify and execute upon ways to improve LogRocket's inbound marketing funnel Quantify everything you do. Conduct analysis to identify the highest value opportunities Work closely with Product Marketing, SDRs, and Sales to execute on programs to support all levels of the funnel Work with the product teams to identify and implement product features that will drive engagement and conversion Ensure the tools and infrastructure are in place to provide optimal growth results BA/BS degree or 5+ years equivalent work experience Proficiency in demand generation, marketing automation, and SEO tools in order to generate traffic, convert visitors into leads, and then nurture them into converted customers Well versed in AI - not just chats, but how can we do things that were previously impossible or get insights/data advantages we couldn’t before Previous management experience is ideal. However, we will work closely with you to further develop your management skills Excellent communicator and creative thinker, with the ability to use data as well as intuition and logic to inform all decisions Demonstrated strong taste in oral, visual, and written communications skills - both as an executer and reviewer Have strong coordination and project management skills to handle complex projects Able to deal with the dynamic environment of a technology start up Catered lunch and an impressive array of your favorite snacks (healthy AND non-healthy!) Unlimited vacation policy Health, Dental, Vision benefits, 401k, commuter benefits Generous stock options Regular team outings and activities (from boat rides to paintball, we’ll try anything!)
Industry not specified
Director of Growth
at LogRocket
Mid LevelVisa sponsorship availableOther
Posted 18 hours ago
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- Not specified
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- Country
- United States
Currency: Not specified
**Director of Growth (Full-Time, Boston, MA)** Lead LogRocket's Growth Marketing efforts, owning pipeline across diverse channels. Strategize, test, and optimize campaigns (inbound, performance, intent, events, brand). Drive transformation of the user funnel to increase customer acquisition. Leverage analytics to measure success and inform strategy. Must bring a strong record of scaling growth in B2B SaaS, proven expertise in funnel optimization, and hands-on experience with marketing automation tools (e.g., HubSpot, Marketo). This role requires a strategic, data-driven mindset, along with excellent communication skills to collaborate effectively with cross-functional teams.
Team: Marketing
Location: Boston, MA
Type: Full Time
LogRocket is looking for a driven Growth Marketing leader. Own the pipeline number across a range of channels only bounded by your creativity and ability to execute.
LogRocket and it’s Galileo AI product assistant is designed to 10x the speed of product delivery teams. It’s the first system that gives all teams across the product delivery cycle complete, proactive visibility into their customer experience from the user’s point of view. Spanning the entire stack of product tools, Galileo AI and LogRocket help teams deliver amazing digital experiences.
We've already attracted an elite roster of over three thousand customers and raised $55 million in funding from top investors such as Matrix Partners, Battery Ventures, and Delta-V Capital in an effort to continue expanding our Marketing team and broaden our reach.
Responsibilities
Qualifications
Benefits and Perks
Even if you don’t meet all of the listed requirements, we still encourage you to apply. We believe learning is a vital component of success in any role here at LogRocket, and we’re happy to chat with folks from non-traditional backgrounds for our open roles.
LogRocket is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.
LogRocket will consider sponsoring visas for applicants in the US that need work authorization.
