Responsibilities: The Senior Business Analyst will serve as a strategic bridge between Operations teams under the COO and the Automation Development team, taking full ownership to ensure automation initiatives deliver measurable efficiency improvements. The role is accountable for identifying automation opportunities, driving their successful execution, and ensuring that targeted efficiency gains are achieved and sustained. Additionally, this position will champion an automation-first culture, empowering business teams to adopt, maintain, and continuously improve automation practices. Own the end-to-end delivery of automation initiatives, from identifying opportunities to successful implementation and handover to business owners. Identify and prioritize manual, repetitive processes across Operations that can be automated to deliver significant time savings and efficiency gains. Collaborate closely with business stakeholders and development teams to design, validate, and implement automation use cases aligned with business objectives. Write clear and detailed user stories, manage requirements, and ensure timely execution of automation projects. Drive measurable efficiency improvements, setting and tracking KPIs such as time saved, cost reduction, and process accuracy. Champion an automation-first mindset across the organization by influencing stakeholders and embedding automation into core processes. Ensure sustainability of automation solutions by conducting “Train the Trainer” programs, educating users, and handing over BAU processes to business owners. Establish governance and best practices for automation implementation, ensuring compliance, scalability, and long-term adoption. Be able to apply technical skills in SQL and Microsoft Power Platform (Power Automate, Power BI, Power Apps) to support automation initiatives and provide hands-on assistance when required. Qualifications: Bachelor of Business Administration, Information Systems, Computer Science, Engineering, or a related subject. 4–6 years total professional experience in Business Analysis or related roles. 3–5 years specifically in process automation, data analytics, or digital transformation projects. Proven experience as a Business Analyst with a strong focus on data-driven process automation and operational efficiency. Expertise in process reengineering and optimization, driving measurable improvements in time, cost, and accuracy. Demonstrated ability to own automation use cases end-to-end, from ideation through delivery and business handover. Skilled in writing clear user stories, managing requirements, and bridging communication between business and technical teams. Excellent stakeholder management and communication skills, influencing adoption of automation-first practices. Prior experience in training and enabling business users on automation tools and best practices. Technical skills (added advantage): Familiarity with SQL, Microsoft Power Platform (Power BI, Power Automate, Power Apps), and exposure to Databricks and data engineering concepts. About AXA Hong Kong and Macau AXA Hong Kong and Macau is a member of the AXA Group, a leading global insurer with presence in 50 markets and serving 95 million customers worldwide. Our purpose is to act for human progress by protecting what matters. As one of the most diversified insurers in Hong Kong, we offer integrated solutions across Life, Health and General Insurance. We are the largest General Insurance provider and a major Health and Employee Benefits provider. Our aim is to not only be the insurer to provide comprehensive protection to our customers, but also a holistic partner to the individuals, businesses and community we serve. At the core of our service commitment is continuous product & service innovation and customer experience enrichment, which is achieved through actively listening to our customers’ needs and leveraging and investing in technology and digital transformation. We embrace our responsibility to be a driving force against climate change and a force for good to create shared value for our community. We are proud to be the first to address the importance of mental health through different products and services and thought leading iconic research. Our overall Sustainability Strategy, with emphasis on climate strategy and biodiversity commitment, is developed based on TCFD recommendations. We are committed to integrating environmental, social and governance factors across our business and strive to contribute to a sustainable future through 3 distinct roles - as an investor, an insurer and an exemplary company. AXA is an equal opportunity employer. We are committed to promoting Diversity and Inclusion (D&I) by creating a work environment where all employees are treated with dignity, respect, and where individual differences are valued. We welcome and treasure diverse profiles to join our big family, and to build an inclusive culture together which allows everyone to maximise their personal potential. Our people strategies are designed to enhance employee well-being and professional growth, ultimately empowering them to excel within the company. Click here to learn more about our Benefits (https://www.axa.com.hk/en/benefits) , Culture (https://www.axa.com.hk/en/culture-and-values), & Career Development (https://www.axa.com.hk/en/career-development).